Guest Post Provided by Pierre Zarokian of Submit Express
Search engine optimization is a process wherein you place specific keywords in your articles or in your website to help you get on top of search engine rankings. If you have an online business and you want to improve traffic to make more money and to attract new customers, SEO is the answer.
One of the things that you should do to be on top of search engine rankings is to regularly monitor your current ranking. By doing this, you can protect your current standing and make necessary adjustments if needed to reach the top.
Another way for you to increase your ranking is to place keywords which relate to your website strategically on your pages and title tag. This will make you more SEO friendly. You should also be careful as to not to commit keyword stuffing to prevent the spiders from ignoring your website. In general using a keyword up to 3-5 times per 100 words is a good practice.
A very common SEO strategy is link to your most important internal pages from your main page. This strategy will increase the traffic in your website, especially in pages where visitors rarely get in. You should also make sure that your site navigation can is spider friendly. A good practice is provide text menu links on the bottom of your site
Also, domain names with keywords in them, may have a better advantage. So if you are starting a new website, consider registering a domain with keywords in it.
Finally, don’t forget about link building. The more links to your website from external websites, the better your rankings will be. There are many things you could do to improve your links. Writing articles and submitting them to other sites for publication is one of the best ways, such as what we have done here to improve our own link building. If you have a good website which is content rich, naturally more people will link to it as well. Consider posting articles on your website or start a blog. Press release writing and distribution is also a great idea. Not only it may result in some traffic, but it will also build some back links once you get some coverage.
