Guest Post provided Pierre Zarokian of iClimber Social media is the new rage. It’s practically everywhere and people are talking about it while they use either for their personal or professional lives. In fact, this social media craze has caught on so much that almost every other week, there is a new social media site […]
Category: social media marketing
Google deploys mid-December search update
Google confirmed search industry observations over the last week that there was an update to the search algorithm during the middle of December. Observers began to note larger than usual shifts in traffic to certain sites. The official response from Google: “We released several minor improvements during this timeframe, part of our regular and routine […]
Small business social media strategy
Most small business owners are too busy to run their own social media campaigns. Instead they hand it out to an intern or outsource it. For smaller businesses this can be a mistake. There is no other media that gives a business owner access to its customers like social media. Know your customer Social media […]
Manual penalties: Unnatural links
There are several types of manual penalties that Google reviewers can apply to a website for violations of the guidelines. Cloaking or sneaky redirects penalty, Unnatural links from your website, Hacked website, Pure spam, and Hidden text or keyword stuffing are just a few. One of the biggest sources of penalties is for unnatural links, […]
Google Search Console: What’s New?
On the 13th of July, webmasters started seeing changes to impressions and average positions of their pages on Google Search Console. At the time, everyone was under the impression that it was a) a bug or b) was an update in progress. As it turns out, it was an update of sorts to the Search […]
Handling customer requests
Whether you manage a website, app, service, there are always customer requests. Even with the differences in all of the business categories, the requests from customers can fall into one of two categories: deep or wide. Let us look at the two types, what they are, along with examples: Deep “Deep” customer requests refer to […]
How to create a good round-up post
Roundups are long form articles that aim to cover all or as many aspects of the subject as possible. These are similar to tech review roundups in that they reference other reviews of the same product. These are now extremely popular; in part due to how well they spread on social media, but mostly due […]
5 SEO Startups in 2012
With the New Year only a month away, it usually calls for a review of the past year in terms of the SEO industry. As the internet evolves, SEO continues to be an important element for those who conduct their business online. Keeping this in mind, there are several startups in 2012 that meet the […]
10 Guidelines to Keep in Mind When Using Twitter
The objective of social media is to build a community. Much like in real life, when one spends time with an online community, there are certain rules that have to be followed. Facebook, Foursquare, Google+ and Twitter – they all have rules, and it’s in your best interests to abide by them. Not unless you […]
What You Should Know About Social Media
There are certain attributes of social media that will remain for a long time to come. Keeping these in mind will help you use this powerful mode of networking effectively, and to your advantage as you learn more and more about the ‘reach’ that it offer. Firstly, social media is simple. All it takes is […]